What Ethan Evans has said about Amazon Prime
2 quotes · 1 episode · Oct 28, 2026
Ethan Evans, Former Amazon vice president (Prime Video, Appstore, Twitch oversight) turned executive coach, has been quoted on Amazon Prime 2 times in 1 episode of My First Million, most recently on October 28, 2026. Each quote below is verbatim and links to the moment it was said.
In their words
Evans says Prime began as 'Project 100', a fast-delivery program Bezos pushed to have good news for investors ahead of a weak quarter.
“Prime was originally called Project 100 because they had to figure out how to announce it and start doing it in 100 days”
My First Million: Ex-Amazon VP tells us what it’s really like working with Jeff Bezos (Oct 28, 2026) · Listen from 48:40
Evans explains the $25 free-shipping threshold worked because it required buying two items, generating enough profit to cover shipping.
“$25 was this magic number that meant you had to buy two. you had to put two things in the box”
My First Million: Ex-Amazon VP tells us what it’s really like working with Jeff Bezos (Oct 28, 2026) · Listen from 50:27
Episodes
Ex-Amazon VP tells us what it’s really like working with Jeff BezosMy First Million · Oct 28, 2026 · 1 h 16 min
Former Amazon VP Ethan Evans tells Shaan Puri and Sam Parr about Jeff Bezos's management style, flaws, Amazon Prime's origins, and life after Amazon.
Ethan Evans on other topics
- Organizational culture · 3 quotes
- Jeff Bezos leadership style · 3 quotes
- Amazon (company) · 2 quotes
- Executive coaching · 2 quotes
- Twitch · 2 quotes
- Leadership and Self-Deception · 1 quote
- A/B testing and web design · 1 quote
- Project selection and timing · 1 quote