What Daniel Lubetzky has said about Product sampling as marketing investment

2 quotes · 1 episode · Oct 19, 2026

Daniel Lubetzky, Mexican-American billionaire entrepreneur, founder of KIND Snacks and PeaceWorks, and Shark Tank investor, has been quoted on Product sampling as marketing investment 2 times in 1 episode of Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast, most recently on October 19, 2026. Each quote below is verbatim and links to the moment it was said.

In their words

Lubetzky distinguishes frugal, gluttonous, and resourceful spending cultures, arguing resourcefulness is the ideal.
“Frugality is when you will not waste a cent, but you will not invest a cent either”
Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast: Daniel Lubetzky: He Almost Quit After 10 Years, Then Built KIND Snacks Into a Multibillion-Dollar Business | Entrepreneurship | E421 (Oct 19, 2026) · Listen from 53:18
Lubetzky says KIND's sampling budget rose from $800 to $800,000 in a year and later to $20 million, driving rapid growth.
“that first year, we went from $800 to $800,000. Wow. in sampling, and within a few years, we were giving $20 million of product for free”
Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast: Daniel Lubetzky: He Almost Quit After 10 Years, Then Built KIND Snacks Into a Multibillion-Dollar Business | Entrepreneurship | E421 (Oct 19, 2026) · Listen from 52:56