What Ira Glass has said about Ben Franklin close

1 quote · 1 episode · Nov 2, 2026

Ira Glass, Host and creator of This American Life, has been quoted on Ben Franklin close once in 1 episode of This American Life, most recently on November 2, 2026. Each quote below is verbatim and links to the moment it was said.

In their words

  • Ira Glass argues the Ben Franklin close works by creating an awkward social situation that customers feel unable to leave.

    “the whole sale is built around creating this very awkward social experience where you put the customers on the spot”

    This American Life: 900: Talk Me Into It (Nov 2, 2026) · Listen from 40:42

Episodes

  • 900: Talk Me Into It

    This American Life · Nov 2, 2026 · 1 h 1 min

    Ira Glass and reporters examine persuasion before the 2026 midterms: a Detroit canvasser, Montana's Democratic Senate nominee pressured to quit, a sales trick, and an Allentown Republican organizer.

Others on Ben Franklin close

Ira Glass on other topics