What Marina Cooley has said about Personal branding
3 quotes · 1 episode · Oct 10, 2026
Marina Cooley, Marketing professor at Emory University's Goizueta Business School and former brand marketer at Coca-Cola, Honest Tea and IBM, has been quoted on Personal branding 3 times in 1 episode of The Mel Robbins Podcast, most recently on October 10, 2026. Each quote below is verbatim and links to the moment it was said.
In their words
Cooley argued that shorter job tenures make a portable personal reputation necessary.
“And now the average job tenure is hovering around three to four years”
The Mel Robbins Podcast: How to Stop Being Overlooked & Start Getting What You Want With Top Business School Professor (Oct 10, 2026) · Listen from 36:07
Cooley cited data that people are looked up online before almost every meeting, making an online presence important.
“In fact, the data suggests that 98% of the time, somebody is going to look you up before they have a meeting with you”
The Mel Robbins Podcast: How to Stop Being Overlooked & Start Getting What You Want With Top Business School Professor (Oct 10, 2026) · Listen from 35:38
Cooley said a personal brand should communicate what problems one solves rather than amount to bragging.
“And again, I want to highlight that this is not about you bragging. This is about you showing what kind of problems you solve”
The Mel Robbins Podcast: How to Stop Being Overlooked & Start Getting What You Want With Top Business School Professor (Oct 10, 2026) · Listen from 38:03
Episodes
How to Stop Being Overlooked & Start Getting What You Want With Top Business School ProfessorThe Mel Robbins Podcast · Oct 10, 2026 · 1 h 6 min
Mel Robbins talks with Emory marketing professor Marina Cooley about the attention economy, overcoming fear of rejection, communicating achievements, and building a portable reputation.
Others on Personal branding
- Courtney Johnson · 2 quotes
- Hala Taha · 1 quote
Marina Cooley on other topics
- Self-promotion at work · 4 quotes
- Critical thinking · 2 quotes
- Catalyst high-potential career study · 2 quotes
- Hobbies · 1 quote
- Artificial intelligence · 1 quote
- Meeting preparation · 1 quote
- Social rejection · 1 quote
- Sticky ideas · 1 quote