AG1
Product in Nutrition
AG1 has come up in 2 episodes across 1 podcast in TMT, including My First Million. 1 person has made recorded remarks about it.
What people said
Allison EllsworthAmerican entrepreneur, co-founder of the prebiotic soda brand Poppi, which was sold to PepsiCo
Ellsworth argues winners in CPG are usually first or second to market and that crowded categories like protein and creatine are hard to enter now.
“usually winners are the first to second to market. It's really hard for like even a third to market to be successful unless you do it different”
My First Million: I built a $2,000,000,000 business on vibes (Aug 24, 2026) · Listen from 28:19
Coverage over time
Podcasts
- My First Million · 2 episodes
Episodes
How we scaled to $100M in under a year (ft. IM8 co-founder Danny Yeung)My First Million · Sep 7, 2026 · 54 min
Shaan Puri interviews Danny Yeung about building IM8, the David Beckham co-founded supplement brand, plus his earlier e-commerce and COVID testing businesses.
- I built a $2,000,000,000 business on vibes
My First Million · Aug 24, 2026 · 1 h 16 min
Poppi co-founder Allison Ellsworth tells Sam Parr and Shaan Puri how a farmers market vinegar drink became a $1.95 billion PepsiCo exit.